ICG works in two modes — diagnosing what’s actually broken, and building the systems to fix it.
Most agencies skip straight to doing. Running ads. Publishing content. Redesigning websites. All while the actual problem — the one underneath — never gets addressed.
We don’t work that way.
Every engagement starts with understanding what’s real. What’s working, what isn’t, and why. From there we either hand you a clear roadmap and let you run with it, or we stay involved and execute against it ourselves.
No retainers you don’t need. No scope that expands without your sign-off. No reports designed to impress instead of inform.
One-time, scoped engagements that get you launched without stress or complexity. No ongoing commitment required.
*Starting at $1,500 — up to $4,500
A plain-language diagnostic that tells you exactly what’s broken, what’s working, and what to do first — before spending another dollar.
*Starting at $1,500 — up to $2,500
Ongoing SEO, paid media, content, analytics, and strategy — handled by someone accountable to outcomes, not activity.
*Starting at $2,000/month — up to $6,000+/month
Every service is scoped, bounded, and built around your actual needs
01.
Starter Digital SetupGet online fast with a professional presence that’s credible from day one. Domain, business email, branded one-page website, Google Business Profile, and social profiles.
$1,500 – $2,000 | 2–3 weeks
02.
Enhanced Business LaunchA complete digital ecosystem — multi-page website, SEO foundation, industry-specific copy, analytics setup, and scheduling or payment tools built in.
$3,000 – $4,500 | 3–5 weeks
03.
Growth Systems AuditA plain-language diagnostic memo covering what’s working, what’s broken, what’s misleading, and what to fix first. Delivered with a live walkthrough.
$1,500 – $2,500 | 2–3 weeks
04.
Growth Foundation ImplementationTurn the audit into real, working systems. SEO foundation, messaging alignment, analytics cleanup, conversion improvements, and lead flow — built to work together.
$3,000 – $6,000 | 4–8 weeks
05.
Growth Partner RetainerOngoing SEO, paid media, content, conversion optimization, and monthly strategy — with a partner accountable to outcomes, not activity.
$2,000 – $6,000+/month | 3–6 month minimum
06.
Specialty Add-OnsPaid media launch, local SEO, content engine setup, analytics overhaul, or conversion sprint — available after an audit or retainer begins.
Scoped individually
01
HONESTY BEFORE ANYTHINGOUR STANDARDIf we see something that isn’t working — including our own recommendations — we’ll tell you. You’ll never get a report designed to make us look good at your expense.
02
CLARITY OVER COMPLEXITYOUR APPROACHWe don’t hide behind jargon or complicated dashboards. Everything we produce is written for you, not for us.
03
NO SURPRISE EXPANSIONSOUR SCOPEWhat we agree to is what we do. Scope doesn’t creep, retainers don’t balloon, and nothing gets added without your sign-off.
04
OUTCOMES OVER ACTIVITYOUR STANDARDWe measure what actually matters to your business — not vanity metrics designed to justify our invoice.
Strategy isn't a deliverable.
It’s the difference between marketing that grows your business and marketing that just costs money.
Mark Murphy - Marketing Director, Influence Creative GroupExperience You Can Measure
At ICG, strategy always comes before execution. These numbers reflect what happens when marketing is built on clarity, not guesswork. Every engagement starts with understanding what’s actually happening in your marketing — because the right strategy, applied in the right order, is what turns effort into outcomes.
Grown for a national retail brand — alongside a 190% boost in paid traffic at peak.
Driven through lead generation strategy — monthly leads tripled from 5.6K to 14.1K.
Delivered for a global fintech brand over a two year engagement.
Achieved recognized Industry Leader Authority Score for a Fortune 500 brand.
Let's Start With a Real Conversation
No pitch. No pressure. Just an honest conversation about where your marketing stands and what might actually help. Fill out the form or reach out directly — we’ll get back to you within one business day.
Saint Louis, MO 63146
+1 (314) 228.9998